As of May 2026, YouTube isn’t just a video library—it’s a live, interactive stage where creators like Ibai Llanos are redefining entertainment with hybrid broadcasts and real-time audience connection.

After Instagram’s Year-in-Review 2025, YouTube has also released the list of the biggest trends of the year that not only made headlines but also brought viewers to the platform. The top trends are ...

YouTube’s Culture & Trends report highlighted that “legacy franchises” like “Olympic Games Paris 2024,” which appeared on trending topic lists in 10 out of 12 countries, and “Deadpool & Wolverine,” ...

Maddy Buxton, Culture & Trends manager at YouTube, discusses how creators and digital animation on the platform are global, fan-driven, popular among young adults, and driving innovation and ...

Connie Francis' "Pretty Little Baby" was relegated to the B-side of a single when the American singer originally released the song in 1962. But this year it went viral as the soundtrack to hundreds of ...

Breakdowns of viral trends powered by Influential data, plus actionable marketing tips By Gillian Follett. Updated on September 24, 2025. In today’s video-first social media landscape, where the ...